About Me

Ithaca, New York
MWF, now officially 42, loves long walks on the beach and laughing with friends ... oh, wait. By day, I'm a mid-level university administrator reluctant to be more specific on a public forum. Nights and weekends, though, I'm a homebody with strong nerdist leanings. I'm never happier than when I'm chatting around the fire, playing board games, cooking up some pasta, and/or road-tripping with my family and friends. I studied psychology and then labor economics in school, and I work in higher education. From time to time I get smug, obsessive, or just plain boring about some combination of these topics, especially when inequality, parenting, or consumer culture are involved. You have been warned.
Showing posts with label consumer behavior. Show all posts
Showing posts with label consumer behavior. Show all posts

Tuesday, August 23, 2011

#58: Lighten Up

Lighten Up: Love What You Have, Have What You Need, Be Happier With Less, by Peter Walsh (New York: Free Press, 2011).
Summary:
"It seems as though not a day goes by that we don't think about money. We cut back on spending. We chase a bargain. We try to save more. We strive to use less credit. We worry about funding our retirement and our children's education. Yet we continue to spend money on things that don't matter. The author knows that money and debt can overwhelm your life even faster than clutter, and he has a plan to help deal with that emotional and financial chaos. His previous bestselling books inspired us to successfully evict the clutter in our homes, on our bodies, and in six key areas of our lives. But for many people, clearing the clutter suddenly exposes deeper issues, financial, physical, and emotional. Sometimes our problems are not really about the physical stuff but about the emotional fabric of our lives, from our relationships with money to our relationships with people and even how we define and find happiness. In this work, the author demonstrates that this reassessment of priorities is a great opportunity to examine our lives and circumstances and to make the changes necessary to focus on the things that really matter. Exploring the real source of happiness, he offers a clear strategy for finding the delicate balance between what we have, what we need, and what we want or feel entitled to. With three unique audits that cover every aspect of our well-being, he takes us step by step through sizing up not just our possessions and financial statements but also our thoughts, goals, use of time and energy, and even our innermost sources of tension. He then shows us how to embrace the changes we've experienced, set a new path for the future, and come to accept that living on less can feel and be so much richer. This book instructs how to:

  • Change the way you and your family measure happiness
  • Face your financial situation and set realistic priorities
  • Create space for what really matters
  • Plan realistically for financial and emotional security
  • Be happier with less
His plan will help you achieve personal balance that brings happiness and the courage to choose a rewarding life over the mindless pursuit of more stuff."

Table of Contents:

Part I: From Living on Less to Living with More
  • 1. The Life You Imagine for Yourself
  • 2. What Makes You Happy?
Part II: From Audit to Action
  • 3. The Personal Audit: Your Life
  • 4. Create Space for What Really Matters
  • 5. The Financial Audit: Your Money
  • 6. Face the Financials
  • 7. The Home Audit: Your Stuff
  • 8. Change the Way You and Your Family Measure Happiness
Part III: From Today to Tomorrow and Beyond
  • 9. Checkup and Maintenance
  • Epilogue: New Beginnings
My Take:
Yes, it's a self-help book. Yes, the above review makes it sound pretty darned cheesy. But y'know, I actually enjoyed/ got something out of this one. Maybe it's my own predilection for grand, holistic theories; maybe it's just that I stumbled across it in a rough week of trying to figure out whether I'm in a period of transition or whether this really is the new normal, and how to navigate it in either case ... but Walsh put a lot of things together that make sense and aren't too oversimplified (a little bit, sure, but that's to be expected), but which I hadn't really thought about before. Again, details are fuzzy when a month has gone by, but if I want to reread Butterfly's Child -- I think (wait for it) I may actually want to own this one, and maybe a few of Walsh's other books, too.


Monday, June 6, 2011

#46: Debt-Free U

Debt-Free U: How I Paid for an Outstanding College Education without Loans, Scholarships, or Mooching Off My Parents, by Zac Bissonnette (New York: Portfolio/Penguin, 2010).

Summary:
"This book can save you over $100,000. These days, most people assume you need to pay a boatload of money for a quality college education. As a result, students and their parents are willing to go into years of debt and potentially sabotage their entire financial futures just to get a fancy name on their diploma. But Zac Bissonnette is walking proof that this assumption is not only false, but dangerous -- a class con game designed to rip you off and doom your student to a post-graduation life of near poverty . From his unique double perspective -- he's a personal finance expert (at Daily Finance) AND a current senior at the University of Massachusetts -- Zac figured out how to get an outstanding education at a public college, without bankrupting his parents or taking on massive loans. Armed with his personal knowledge, the latest data, and smart analysis, Zac takes on the sacred cows of the higher education establishment. He reveals why a lot of the conventional wisdom about choosing and financing college is not only wrong but hazardous to you and your child's financial future. You'll discover, for instance, that:
"Zac can prove every one of those bold assertions -- and more. No matter what your current financial situation, he has a simple message for parents: 'RELAX! Your kid will be able to get a champagne education on a beer budget!'"

My Take:
Grr. OK, I'll admit up front that my impression of Bissonnette's book is colored in part by his impression of me. No, we haven't met personally, but this guy really, really, REALLY doesn't like financial aid administrators -- says, in fact, that we're a far lower life form than admissions staffers, and our job is just to convince students to attend the schools for which we work by any means necessary (e.g., beaucoup loans). Not since New York's current governor made an anti-corruption name for himself on my colleagues' backs have I felt so publicly insulted. Are there rotten apples in and drawbacks to every profession? Absolutely -- but having some smarmy 20something tar an entire profession with this broad and misleading brush sticks in my craw. All right, I'm done with that rant now.

Sigh. Grudgingly, I do think Bissonnette has some valid points to make here. Prospective students and their families should think long and hard about the value of a private school education if it means borrowing big bucks (in either the parents' or student's name) to get it. The vast majority of privates don't meet students' need, and if that's the case, well ... State U. looks pretty darned good. Contrary to the author's belief, I've said as much to many families in my office. And the majority of students can and should be contributing more from their own earnings toward their educational costs -- both from summer and academic-year work. He also makes several good arguments for not borrowing more money to fund discretionary or lifestyle items while you're in school -- specifically, it may not make sense to borrow through the nose just because you've always wanted to go to school in ___ location, or to live in a luxury dorm room while you're in college, when doing so may well impact where and how you're able to live for WAY more than 4 years after you graduate.

In general, though, the book is best approached as food for thought and an interesting proposal, rather than something that can, should, and will work for everyone. Should parents and high school students question their assumptions about the importance of a college education and where/ how to get it? Absolutely. But replacing the current model with Bissonnette's for everyone, IMO, is no big improvement.

Tuesday, May 10, 2011

#34: The Cheapskate Next Door

The Cheapskate Next Door: The Surprising Secrets of Americans Living Happily Below Their Means, by Jeff Yeager (New York: Broadway Books, 2010).

Summary:
"He's at it again, but this time he's not alone. America's Ultimate Cheapskate is back with all-new secrets for how to live happily below your means, a la cheapskate. For The Cheapskate Next Door, Jeff Yeager hit the road to interview and survey hundreds of fellow cheapskates, getting them to divulge their secrets for living the good life on less.

"Jeff reveals the sixteen key attitudes about money -- and life -- that allow cheapskates to live happy, comfortable, debt-free lives while spending only a fraction of what most Americans spend. Their strategies will change your way of thinking about money and debunk some of life's biggest money myths: learn how to cut your food bill in half; get a college education without ever borrowing a dime; save serious money by negotiating and bartering; and -- find free stuff and free fun all around you.

"The Cheapskate Next Door also features dozens of original 'Cheap Shots' -- quick tips that could save you more than $25,000 in a single year! Cheap Shots tell you:
  • how to save hundreds of dollars on kids' toys
  • how you can travel the world without ever having to pay for lodging
  • what single driving tip can save you $30,000 during your lifetime
  • even how to save up to 40 percent on fine wines (and we're not talking about the kind that comes in a box)
"From simple money-saving tips to truly life-changing financial strategies, the cheapskates next door know that the key to financial freedom and enjoying life more is not how much you earn but how much you spend."

Table of Contents:
  • Preface -The Dawning of the Age of the Cheapskate
  • Introduction - Cheapskates: They're Everywhere and They're Loving Life
  • Chapter 1 - The Phrenology of Frugality: 16 Idiosyncrasies of the Cheapskate Mind
  • Chapter 2 - Good Habits Are Hard to Break
  • Chapter 3 - Money Management, Cheapskate Style
  • Chapter 4 - The Oxygen Mask Approach to Raising Kids
  • Chapter 5 - Thrift: The Greenest Shade of Green
  • Chapter 6 - Clean Your Plate ... and Save $1,500 a Year
  • Chapter 7 - Come on and Take a FREE Ride
  • Chapter 8 - We Can't Retire. We Went out to Dinner Instead.
  • Chapter 9 - The Joys of Horse Trading
  • Chapter 10 - Break the Mortgage Chains that Bind Thee
  • Chapter 11 - Bon Appe-cheap! Come on into the Cheapskate's Kitchen
  • Chapter 12 - Don't Laugh. It Gets Me There ... and It's Paid For.
  • Chapter 13 - Cheapskates Come out of the Closet
  • Chapter 14 - Insurance: Betting on Yourself
  • Chapter 15 - Cheapskates Just Wanna Have Fun
  • Chapter 16 - Back to the Future?
My Take:
I should really know better by now. Perhaps I'm just the proverbial choir to whom pro-frugality books like this are preaching, but I don't tend to get much out of them and frankly, they don't even make me feel all that superior anymore.

Let's look, then, at Yeager's much-hyped 16 idiosyncrasies. If this were a joke or a movie, and if anyone were actually reading this, I'd be spoiling the punchline, but oh well. So, the question is: Do I think the following tips/ attitudes are helpful to someone who's looking to live more frugally, even if I personally already knew them and already choose to follow them (or not)? Let's see:
  1. The Joneses Can Kiss Our Assets, i.e., live in the home and have the stuff you need and which pleases you, rather than that which impresses your neighbors. Agreed, though this is a long, hard mindset to cultivate if you're not already there.
  2. A Cheapskate Values Time More than Money. Yes, one should consider not just the cost of a new item but what that translates to in terms of hours worked. I don't think Yeager does this principle justice, though. As he acknowledges, Robin and Dominguez tackled this issue first in Your Money or Your Life years ago, and Amy Dacyzyn of 1990s Tightwad Gazette fame offered a surprisingly balanced treatment of the fact that even for an avowed cheapskate (nee tightwad), it's not always just about the money. Some activities that cost less but take more time might offer other benefits, such as extra family time or personal enjoyment (e.g., making homemade jam or Hallowe'en costumes), while others may offer little of either (e.g., changing your own oil, combining errands, stocking up on sale items): "If you have some financial flexibility you can choose an enjoyable task with a small financial yield. If both time and money are in short supply you might have to stick with tasks with the highest hourly yields, even if they provide little enjoyment. But there are so many ways to save money you should no have to do tasks that provide a small hourly yield, offer little enjoyment, and satisfy no other values. Because we all possess different abilities, resources, likes, and values, no two tightwads would fill out this chart the same way. There is no 'right way' to be a tightwad."
  3. A Cheapskate Values Value, i.e., durability and cost-per-use rather than just sticker price, are the issue here. Agreed.
  4. Shopping Isn't a Cheapskate Sport. No argument here, except that this seems to contradict an argument made in favor of item 2) above. On one hand, we're supposed to be "premeditated shoppers," because spending 2 days yard-saling to find a decent pair of used kids' boots negates the money you'd save over buying them new ... but on the other, we're not supposed to shop for fun? Yes, I get the difference between trawling the yard sales and hangin' at the mall, but still.
  5. A Cheapskate Regrets Nothing, i.e., no buyer's remorse for all those items you purchased on a whim, brought home, and immediately asked yourself, "WTF?" Not sure I completely buy this one. I'd allow that on balance, people who don't make a habit of impulse buying have less regret over stuff they didn't buy than impulse buyers have over things they did ... but I'm sure I'm not the only cheapskate who's ever taken a chance on a good deal that really wasn't in the end. (I'm looking at you, Target socks.)
  6. A Cheapskate Appreciates Appreciation (and Depreciation, Too): Pardon the pun, but I will buy this one. "When the cheapskates next door shop for things like furniture, homes, automobiles, and even clothing, they tend to approach it as an exercise in acquiring assets rather than buying disposable commodities. ... When cheapskates shop for things they need, they're ideally looking to buy things that will increase in value. Second best is buying something that will retain its value. ... If it's not possible to buy something that will increase or retain its value, then the last resort is to buy something that will depreciate in value the least amount and as slowly as possible."
  7. A Cheapskate Differentiates Between Needs and Wants: Um, yeah. Like I said, I think there's some preaching to the choir going on here.
  8. A Cheapskate Is a Premeditated Shopper: OK, here's where the book distinguishes between "premeditated shopping" and "bargain hunting" (i.e., my mother-in-law's version of retail therapy): If you go armed with a list, you're doing the former. Somewhat of an artifical distinction, but I see the point.
  9. A Cheapskate Knows the Best Things in Life Aren't Things: This one's definitely a keeper. In short, we cherish and remember experiences more than we do stuff.
  10. A Cheapskate Does What He Loves for a Living: Wouldn't that be nice? Sure, in an ideal world, we'd all have the option of choosing rewarding-but-not-lucrative work, but in reality ... I don't think we all do, and there's probably a significant correlation between those who have the social/ educational capital to be frugal by choice vs. just plain poor and those for whom this is a legit option,
  11. A Cheapskate Has Spending Anxiety Disorder ("SAD" -- But It Really Isn't): In other words, you/ we/ they hyperventilate at the thought of wasteful, unnecessary spending. Guilty as charged.
  12. A Cheapskate is Brand Blind and Advertising Averse: Seems to mostly be a restatement of 1). I do agree that brands don't and mostly shouldn't matter (see Cheap for a detailed explanation of why they don't), but I'll also go out on a limb and say that while I don't care so much about the snob appeal, I will go out of my way to buy brands with which I've had consistently good luck in the past, and avoid brands I've found to be of poor quality.
  13. A Cheapskate Understands Change vs. Progress: Here's where Mr. Hazel and I often butt heads. I'm a bit of a Luddite; he's, well ... to be fair, he is an IT guy and is on the low end of the curve there as far as gadget-headedness is concerned.
  14. A Cheapskate Abhors Debtor Dementia: Basically a frilly way of saying debt is bad and should be avoided as much as possible, though Yeager and most of the cheapskates he interviewed make an exception for mortgage debt. I'd personally add a modest amount of debt for a college education to this list, though he'd disagree.
  15. Cheapskates, Know and Trust Thyself: In other words, why hire someone to do your yard work, taxes, etc. when you can just as easily do it yourself? Agreed, with the caveat that you need to be realistic about your abilities and not take on bone-headed DIY projects that endanger people's safety for the sake of saving a few bucks. Do your own basic taxes, replace a light switch, mow your lawn? Absolutely. Rewire your house or chop down a 3-story dead tree? Not so much.
  16. A Cheapskate Answers to a Higher Authority: I myself am a person of faith, but don't think this is essential -- at least, not the way the book defines it. I agree that it's hard to resist the greater consumer culture when you don't have some other, deeper sense of right and meaning to fall back on, but I think that could just as easily be family or self-sufficiency or environmental stewardship as it can be the deity of one's choosing.
That's probably enough for this book -- if the above sounds intriguing, check the book out of your library or borrow a copy from a friend. If it seems stupid or obvious, don't bother.

Monday, May 3, 2010

#34 - The Two-Income Trap

And sometimes, things just come together. I check out The Two-Income Trap: Why Middle-Class Mothers and Fathers Are Going Broke (New York: Basic Books, 2003), which has been on my "must read" list for a while, and suddenly, co-author Elizabeth Warren is all over the place. She's a guest on one of the podcasts I listen to; she chairs the Congressional Oversight Panel for the banking bailout program; and she may even be on President Obama's short list for the Supreme Court. Who knew?

Jacket summary: "More than two decades ago, the women's movement flung open the doors of the workplace. Although this social revolution created a firestorm of controversy, no one questioned the idea that women's involvement in the workforce was certain to improve families' financial lot. Until now.In this brilliantly argued book, Harvard Law School bankruptcy expert Elizabeth Warren and business consultant Amelia Tyagi show that today's middle-class parents are suffering from an unprecedented and totally unexpected economic meltdown. Astonishingly, sending mothers to work has made families more vulnerable than ever before. Today's two-income family earns 75% more money than its single-income counterpart of a generation ago, but actually has less discretionary income once their fixed monthly bills are paid. How did this happen? Warren and Tyagi provide convincing evidence that the culprit is not 'overconsumption,' as many critics have charged. Instead, they point to the ferocious bidding war for housing and education that has quietly engulfed America's suburbs. Stay-at-home mothers once provided a financial safety net if disaster struck; their move into the workforce has left today's families chillingly at risk. The authors show why the usual remedies -- child-support enforcement, subsidized daycare, and higher salaries for women -- won't solve the problem, and propose a set of innovative solutions, from rate caps on credit cards to open-access public schools, to restore security to the middle class."

Table of Contents:
  1. Just the Way She Planned
  2. The Over-Consumption Myth
  3. Mom: The All-Purpose Safety Net
  4. The Myth of the Immoral Debtor
  5. Going It Alone in a Two-Income World
  6. The Cement Life Raft
  7. The Financial Fire Drill
My take: No doubt about it, Warren knows her stuff. In brief, her thesis in Two-Income Trap is that the mass influx of married women with kids into the work force that began in the 1970s has actually left many women and families worse off financially. Specifically, she argues that with more women working, more families have been willing and able to spend ever-increasing amounts on homes in safe neighborhoods and good school districts -- thus leading to a bidding war that drives up the price of houses for everyone. The end result is that even though families may have higher incomes, they're spending a much larger fraction of these incomes on their homes.

More to the point, they're leveraged to the max. Whereas single-income families of yore had what Warren calls "the all-purpose safety net" -- a stay-at-home mother/wife who could go out to work if Dad lost his job or some other financial hardship struck -- the same isn't true of families in which both adults are already working, and using both incomes to make ends meet. In the latter case, families are much more likely to file bankruptcy and/or have their homes foreclosed on when times get tough.

Warren rails without hesitation at what she dubs "the myth of the immoral debtor," or the notion that bankruptcies have increased in the last generation chiefly because more and more people are running up more and more debt for luxury items, and then -- surprise, surprise -- glibly skipping off to the bankruptcy court once they inevitably can't pay the bills. On the contrary, she argues that while we're spending more on some things (i.e., technology) than we used to, we're also spending less on others (i.e., food and clothing) -- which in the end makes for a wash. She notes that about 90% of all bankruptcies and foreclosures are the result of factors beyond families' immediate control: job loss, divorce, or catastrophic medical events. The problem is compounded by an increasingly volatile labor market, even for once-safe white collar jobs, and an expanding credit industry that's transformed from offering credit as a means to sell goods and services to credit -- specifically, high-risk, high-interest-and-fees credit -- as a profit-making end in itself.

I found it fascinating to read this book and contemplate Warren's prescience knowing that it was published in 2003, at or near the effervescent peak of the housing bubble, and several years before the current recession. And the immoral debtor chapter is important food for thought; I've blogged about Affluenza and the more recent Cheap here not too long ago, and I do think there's some element of mass hyper-consumerism to blame, even if Warren would disagree. However, that's not to say this wasn't made possible by the predatory lending behaviors she describes, and I have to (pardon the pun) give her credit for both presenting this information clearly, but also offering enough detail for those of us whose interest in such things goes beyond the usual, Sunday Parade magazine sound bite level.

The one piece I'm not sure of, though, is the whole "mom as all-purpose safety net" argument. I'll agree that having an adult at home can lessen the financial impact of hardships other than job loss; for example, it's a lot easier to deal with the needs of a sick child or frail grandparent under these circumstances. But I think Warren overstates the ease with which someone who's been outside the labor force for several years can just jump right back in when Dad loses his job, and save the family from ruin. Chances are, the same conditions that caused Dad to be let go (and/or that make it tough for him to find a new job quickly) are also going to make it hard for Mom to find work. And unless Mom has a particularly rare, specialized skill set, and has managed to keep it current during her time away from work, she may not be an employer's top candidate -- especially in times of high unemployment, when they'll have plenty of resumes to choose from.

Warren does, in the final chapter, make a point I've long agreed with along these lines; I just wish she'd made it more clearly and earlier. The point is, despite what we might have told ourselves during the early 2000's housing boom, stretching yourself paper-thin to buy as much house as you can afford Just Isn't a Good Idea. The unexpected can and does happen, even in boom times: people lose their jobs, marriages break up, children or adults acquire chronic illnesses or disabilities. While I personally lean towards saving the second income, and/or investing it in non-housing assets (e.g., the college fund), rather than spending it on easy-to-curtail discretionary expenses as Warren suggests, I think we're in agreement that you're better off not fully committing 2 adults' peak earnings to a mortgage that may prove impossible to maintain if the tide turns.

Tuesday, February 16, 2010

Cheap

Yes, I'm back. It's not that I haven't been reading lately (though I have been reading a bit less), but I've been busy doing and, more than that, getting used to the rhythm of my new job, and, well ... blogging has sorta fallen off the radar.

Sooo, this will be a few quick posts to bring the blog up to speed with what I'm reading now. Cheap: The High Cost of Discount Culture, by Ellen Ruppel Shell (Penguin Press, 2009) was awesome. I'm frankly surprised this book hasn't gotten more publicity than it has; for me, it was akin to The Omnivore's Dilemma for the retail shopping sector. More details can be found in the New York Times review here.

Thursday, January 21, 2010

#9 - The Penny Pinchers Club

Hey, I guess I shouldn't feel too bad about taking 6 months to find a new job. After all, when even the chick lit puts on a recession theme, you know times have been hard. Such is The Penny Pinchers Club, by Sarah Strohmeyer (New York: Dutton, 2009). In a nutshell, this one has its share of plot holes, but still made for an entertaining afternoon.

From the dust jacket: "Living in New Jersey -- the state that boasts the most malls per capita -- Kat's favorite recreational activity is a no-brainer: shopping. But when she discovers that her husband, Griff, has been hiding a secret bank account and exchanging dubious e-mails with his attractive young assistant, her joyful consumerism suddenly loses its appeal. Are their fights about money more serious than she understood? Is he, as her friends suggest, preparing for a divorce? Just in case, Kat decides it's time to start saving. Unfortunately, having racked up tens of thousands of dollars in debt (of course she needed those tiki torches from Pier 1!), Kat finds herself in way over her head.

"Drastic times call for drastic measures. Kat starts by canceling cable and kicking her $240 monthly Starbucks habit. But what starts out as a simple effort to cut costs soon becomes an over-the-top obsession when she joins an eclectic but lovable group of savers called the Penny Pinchers Club. Soon she is pumping her gas at dawn (when it is thicker) and serving dinner made from food she retrieved at the grocery store Dumpster. Kat is saving money, to be sure, but what she's really saving is time -- time she spends with Griff, their daughter ... and an old flame, who resurfaces at precisely the wrong moment, offering Kat a life where money is no object."


The premise is pretty entertaining, and much like Prospect Park West, has "screenplay" written all over it. The trouble starts when Kat, on the eve of their twentieth wedding anniversary, finds two wrappers from Trojan Mint Tingle condoms in husband Griff's suitcase as she's unpacking from his latest business trip ... and then an expensive restaurant receipt from a night when he'd allegedly turned in early at his hotel. Turns out, the latter was paid for with a MasterCard that (as far as Kat knows) they've never owned. With some encouragement and help from big sister Viv and Viv's accountant friend Adele, Kat does some digging, finds the aforementioned secret bank account, and consults infamous divorce lawyer Toni Feinzig -- all the while saying nothing to Griff, on the advice of her new lawyer:
"'[I]f you confront your husband now with virtually no assets to your name besides the ones you two hold mutually, you will only be hurting yourself in the long run since there is a very strong possibility that he'll call your bluff and declare immediately that he's leaving you, at which point you will be on your own."
Of course, ferocious lawyers don't come cheap, so there's the rub: Kat has 8 months (till June, when daughter Laura graduates high school and, she expects, Griff will leave her for his PYT assistant, Bree) in which to save $15,000 for Toni's retainer. Desparate situations, desparate measures, so she finally succumbs to cleaning lady Libby's invitations to join the Penny Pinchers Club. She's clearly over her head here, and on hearing about her baby steps -- switching to take-out instead of sit-down service at the sushi bar, finding gas for ten cents less a gallon, cutting out Starbucks -- the Pinchers are about to show her the door ... until she spills about Griff's infidelity. At this point, they take pity on her, and stage a massive audit and intervention: cancel cable, the landline, and Netflix; share a wireless connection with the neighbors; even trade in the Lexus -- all with the goal of saving (ulp!) $500 a week.

Kat digs in with gusto, which is one of the weaker points in the plot. Sure, her good intentions make sense, especially given the magnitude of the threat she's facing ... but as someone who's taken many trips down the frugal highway, I have a hard time believing that not just Kat, but her family, just blithely accept all these sudden, drastic changes in their lifestyle with nary a backward glance. To change any habit takes time, and rarely goes quite as smoothly as it's presented here.

Likewise, I don't fully buy Kat's decision to finally, after 20+ years, start taking steps to break free from her unreasonably demanding boss and start her own interior design business at precisely the same time she's expecting her marriage to collapse. OK, she is presented as not being terribly financially savvy, and the new business provides the vehicle for bringing ex-boyfriend Liam -- now hugely successful, and the owner of a historic estate in desparate need of remodeling -- back into the picture, but c'mon -- why now? Wouldn't you think someone in deep financial doo-doo, and expecting it to get worse, would want to hold onto a steady job just a wee bit longer?

Surprisingly, I mostly liked the ending. It didn't happen exactly as I'd expected, which is always a relief. While I did take issue with how the author resolves the question of Griff's infidelity, I can't see a better way to do it without a major rewrite -- and who knows where that might have led.

And right now, my watch is leading me to wrap it up -- I've got one of my last ladies-who-lunch dates downtown in half an hour -- so that's it for now. I'll likely hit the library on the way home, and I'm due for a major return and restock, so stay tuned.

Monday, January 18, 2010

No Impact Man

I think this one wins the "longest title yet" prize, and of course, is yet another addition to a growing list of books that aren't the classics. Oh well.

Also read No Impact Man: The Adventures of a Guilty Liberal Who Attempts to Save the Planet and the Discoveries He Makes About Himself and Our Way of Life in the Process, by Colin Beavan (New York: Farrar, Straus, & Giroux, 2009). For those of you who somehow missed all the press, check Beavan's blog or this review. Liked this one more than I thought I would, probably because I was prepared for Beavan to come off as far more arrogant and self-righteous than he did.

Scroogenomics

OK, folks, welcome to Book Blog Lite. I've gotten more than a little behind in this not-so-noble endeavor, returned several of these books to the library already, and am madly trying to wrap things up before (whoohooh!) I start a new job next week. Sooo, these will be quick.

I read Scroogenomics: Why You Shouldn't Buy Presents for the Holidays, by Joel Waldfogel (Princeton: Princeton University Press, 2009) last week. Naturally, I love books like this that apply economic concepts to everyday, stuff-real-people-care-about behavior. Do I buy every last bit of Waldfogel's thesis? No. Do I think he's really a grinch who, given half the chance, would steal Christmas? Not really. Still an entertaining read, though, and a quick one to boot. Check Amazon or this review for more details, but I liked it.

Tuesday, October 6, 2009

Sorry, I'm back!

Nope, not stopping at 100 -- sorry. I am, however, taking suggestions for next year's challenge. One of the many 100 best novels lists? If so, which one? A year of books only from my own library? The mind boggles.

Anyway, my 101st book of the year was The Overspent American: Why We Want What What We Don't Need, by Juliet B. Schor (HarperPerennial, 1998). And y'know, I'm really starting to feel like I'm repeating myself here. Schor's book is definitely more scholarly than Affluenza or Simple Prosperity, but since I'd already read both of the latter, I don't feel like I learned much new or different from this one.

The book seems to be an outgrowth of Schor's earlier work, The Overworked American, in which she argues that Americans are working more and more hours in search of higher and higher incomes because they're trapped in what she calls "the cycle of work and spend." Here, she tackles the "spend" side of that cycle, addressing the following questions:
"Was cutting back feasible for middle-class American consumers? What was driving their spending? How does spending affect the quality of life for people who are materially comfortable? ... What were the difficulties of living more simply in our high consumerist culture?"
Schor argues that in recent decades, the all-American culture of spending -- keeping up with the Joneses, defining your identity by what you own and consume -- has intensified. We base our expectations on what we want and need less on friends and neighbors, and more on the upper-middle-class lifestyles we see on TV. The end result is increased consumer debt, less national saving, and less willingness to fund such public goods as education, parks, and libraries. Most of the book is devoted to unpacking this phenomenon: what are its dimensions, how does it manifest itself, and why do we buy into it?

There is a slightly out-of-place chapter on "downshifting" -- making a voluntary lifestyle change that entails earning less money -- which seemed like something out of Affluenza et al.. This was interesting, I guess, for those new to the subject who wonder what the alternatives to hyperconsumption might be, and to Schor's credit, she doesn't sugar-coat the difficulties of living on a dramatically reduced income, particularly in high cost-of-living northeastern cities. It seemed to me, though, that to do this subject justice really requires an entire book of its own, and a single chapter (read years after the simple living movement went semi-mainstream) only scratches the surface.

I was most intrigued by the penultimate chapter, in which Schor outlines nine principles for "[getting] off the consumer escalator." These include becoming aware of and reining in one's desire to spend (read: don't hang out with shopaholics and/or at the mall); redefining conspicuous consumption as uncool; making a habit of deconstructing ads; and decommercializing some of our favorite holiday rituals. I've read a number of books which address something that's lacking or has gone awry in contemporary culture, and usually, the "what can you do about it?" chapter feels like an afterthought; this is a nice exception.

All righty-o, then. On to yet another entry (home with a sick kid today and not accomplishing much), and to put Overworked American back on my still-not-diminished wanna read list.

Friday, October 2, 2009

#97 - The Undercover Economist

Add another one to the list of books that ended up impressing me more than I initially thought they would. My first impression of The Undercover Economist: Exposing Why the Rich Are Rich, the Poor Are Poor -- and Why You Can Never Buy a Decent Used Car! by Tim Harford (Oxford University Press, 2006) was that it was a halfway decent primer on economics for those who'd never studied it but thought they should, but didn't have much to offer someone like me who has had a few courses in the subject. I was initially expecting something along the lines of Robert Frank's The Economic Naturalist and Steven Levitt's Freakonomics -- economics-based explanations for everyday oddities we notice and wonder about, or not (why are there Braille buttons on drive-up ATMs? why is soda sold in round bottles, but orange juice in square cartons) -- and that's not what this book offers.

No, Undercover Economist sticks more closely to traditional economic subject matter -- but as the subtitle suggests, does so in a humorous and accessible manner that's got something for both the beginner and, well, at least for the intermediate student of econ. Harford uses real-world, if slightly unorthodox, examples to make key economic principles accessible to the layperson; the first chapter, for example, entitled "Who Pays for Your Coffee?," uses an example we can all relate to -- the seeming killing made by the Starbucks shops closest to the train station -- to illustrate the concepts of marginal cost, economic rents, and monopoly/ oligopoly power ... and then somehow, within 25 pages, manages to connect these same concepts to organized crime, immigration, and trade unions. Subsequent chapters offer similar romps through the concepts of price-sensitivity and elasticity, perfect competition, and externalities. And, as a long-time resident of a city where I'm the centrist one, even though I'd be considered a flaming pinko leftist almost anywhere else, I personally enjoyed the following good-natured jab at some of the more myopic environmental advocates among us:
"Why would an environmental charity organize a carbon-neutral meeting? The obvious answer is 'so that it can engage in debate without contributing to climate change.' And that is true, but misleading.

"The Undercover Economist in me was looking at things from the point of view of efficiency. If planting a tree is a good way to deal with climate change, why not forget about the meetings and plant as many as possible? (In which case, everybody should say they came by steamship.) If the awareness-raising debate is the important thing, why not forget about the trees and organize extra debates?

"In other words, why be 'carbon-neutral' when you can be 'carbon-optimal,' especially since the meeting was not benzene-neutral, lead-neutral, particulate-neutral, ozone-neutral, sulfur-neutral, congestion-neutral, noise-neutral, or accident-neutral? Instead of working out whether to improve the environment directly (by planting trees), or indirectly (by promoting discussion), the charity was spending considerable energy keeping itself precisely 'neutral' -- and not even precisely neutral on all externalities, nor even a modest range of environmental toxins, but preserving its neutrality on a single, high-profile pollutant: carbon dioxide. And it was doing so in a very public way.

"A kind view would be that the charity was setting a 'good example,' if acting nonsensically can ever be a good example. An unkind view would be that it was engaging in moral posturing."
Of particular relevance today, though the book was published three years ago, is the "The Inside Story" chapter, which addresses issues of asymmetric information and market failure in the context of health insurance. (In fairness, insurance is the classic example used to teach econ students about incomplete information and moral hazard, at least in the classes I've taken -- but given the current political context, it seems especially pertinent.)

Personally, I found the book got really interesting beginning in Chapter 6 ("Rational Insanity"), which introduces the random walk theory in the context of the 1990s dot-com stock bubble. Later chapters talk about the persistent difficulties of alleviating poverty in developing-world kleptocracies, using Cameroon as an example; the overall benefits of globalization (which you may or may not buy); and why China has had so much more success than, say, India. Some of this did remind me of something I'd observed in grad school, which is that economics is not apolitical at all (gee, who knew?), and again -- you may or may not agree with Harford's conclusions. You can't argue, though, with the fact that he gives you some interesting ideas to chew on.

Friday, September 11, 2009

#85 - Predictably Irrational

OK, most people wouldn't think a book on behavioral economics was a hoot and a half ... but I'm not most people. If you need proof, look no farther than my decision to study economics rather than HR in my master's program, so that I could come out making less money than my classmates. Yeppers, that's me.

Nonetheless, if you, too, have an odd sense of what's a good time, well ... then you, too, might enjoy Predictably Irrational: The Hidden Forces that Shape Our Decisions, by Dan Ariely (HarperCollins, 2008). And honestly, you might enjoy it even if you're not a weird economist wannabe like me. This is not a dense, put-you-to-sleep economics tome. It's a different way of looking at different social and psychological phenomena that we've probably all noticed, but never really thought about -- and it's a lot of fun to read. I don't know that I'd actually heard the phrase "behavioral economics" before I picked up this book, though I had read The Economic Naturalist and was familiar with the idea. In a nutshell, this is a field of study and a book that contrast the classic concept of homo economicus -- perfectly rational, consistently making decisions that are in our own best interests -- with the ways and reasons in which we're blatantly and even systematically irrational. Predictably irrational, if you will; hence, the title. Among the biases Ariely and his colleagues at (mostly) MIT examined are:
  • We tend to make choices, whether we're shopping for a new TV, buying a house, selecting an item from a restaurant menu, or looking for a date, based on an option's looking good relative to something else. Quoting Gregg Rapp, a NYC restaurant consultant, he argues that high-priced menu items make restaurants a lot of money not because so many people tend to order the costliest thing on the menu, but because they do tend to order the next-costliest item.
  • Again, all those Econ 101 lessons about prices being driven by supply and demand notwithstanding, how much we'll pay for something is very much influenced by an anchor price that's presented in conjunction with that something -- even if the anchor price clearly has nothing to do with the object. One experiment on this subject use the last 2 digits of subjects' SSNs as the anchors ... sure enough, those with higher numbers paid more for the same bottle of wine than those with lower numbers.
  • We love free stuff. (No surprise here, especially if you've met my mother-in-law ... but I digress.) I won't spoil the details of the experiments here -- they, and the others that follow, are about as kooky and entertaining as the SSN-related prices -- but the book explains the "FREE!" phenomenon thus:
"What is it about zero cost that we find so irresistable? Why does FREE! make us so happy? After all, FREE! can lead us into trouble: things that we would never consider purchasing become incredibly appealing as soon as they are FREE! For instance, have you ever gathered up free pencils, key chains, and notepads at a conference, even though you'd have to carry them home and would only throw most of them away? Have you ever stodd in line for a very long time (too long) just to get a free cone of Ben and Jerry's ice cream? Or have you bought two of a product that you wouldn't have chose in the first place, just to get the third one for free? ... [T]here are many times when getting FREE! items can make perfect sense. ... The critical issue arises when FREE! becomes a struggle between a free item and another item -- a struggle in which the presence of FREE! leads us to make a bad decision. ... This is a case in which you gave up a better deal and settled for something that was not what you wanted, just because you were lured by FREE!
Subsequent chapters look at why being paid for doing some things reduces our intrinsic motivation to do them, how physiological arousal affects the rationality (or lack thereof) of our decision making -- and trust me, you'll love the experiments they did for this one, and the all-too-well-known phenomenon of procrastination.

I'm not sure I buy all of Ariely's conclusions as the full explanation for any of the patterns he observes, but for that matter, the book doesn't ask us to. It's fun to read and interesting to think about, and the format (each chapter tackles a different "gee, why do we do this?" quirk) makes it easy to pick up and put down, or just skim around. Definitely one I'll recommend and pass along.

Saturday, August 29, 2009

#73 - Affluenza

Behind on blogging again. How is it that I have less time to write since I've been unemployed, rather than more? (Actually, I know how it is, but that's another topic.)

Anyway, #73 was Affluenza: The All-Consuming Epidemic, by John DeGraff (Berrett-Koehler, 2001). In short, this one was a bit dated after 8 years, but nonetheless offers some interesting ideas, and is far more substantive than co-author David Wann's more recent Simple Prosperity. Based on a 1997 TV documentary of the same name, Affluenza posits that the U.S. is suffering from an epidemic of overconsumption, which the authors dub "affluenza" -- defined specifically as "a painful, contagious, virally transmitted condition of overload, debt, anxiety, and waste resulting from the dogged pursuit of more." The book uses the metaphor of a disease to describe the symptoms by which this condition manifests: swollen expectations, chronic congestion (e.g., traffic and storage spaces), fractured families, shopping fever, a rash of bankruptcies, and an ache for meaning. It then goes on to discuss the negative impact on our economy and environment, offer a self-diagnosis test so readers can see how badly they suffer from the alleged disease, and some treatment recommendations.

As suggested above, the concept doesn't seem quite as new anymore, in our post-9/11, post-simplicity movement world ... but then again, the current recession makes the ideas just as relevant, and perhaps it's books and programs like this one that helped bring the concepts of overconsumption and simplicity into the mainstream. (The book's recently been revised and a second edition reprinted, and I'd be mildly curious to see how this one differs from the original.) It's also a thought-provoking, if slightly corny, introduction to the topic for folks who haven't really questioned our cultural norms around affluence and conspicuous consumption before.